Uttarakhand Police
Social Media Management
About
The Uttarakhand Police are the law enforcement agency responsible for maintaining law and order in the Indian state of Uttarakhand. They are tasked with ensuring the safety and security of the state’s residents and visitors, as well as preventing and investigating crimes. The force operates under the control of the state government and plays a vital role in upholding the rule of law in Uttarakhand.
Project Details
Objective
The Uttarakhand Police PR team and the Digi Chanakya experts got in touch regarding the social media management for Uttarakhand Police handles. Their objective was to change the traditional method of content, spread general awareness, and showcase police achievements.”
Approach
Digi Chanakya’s team of experts after understanding the project and requirements proposed 20-30 types of content category ideas to the PR team and shortlisted the best ways to market the work of Uttarakhand police. Our MVP was spreading awareness through memes which align with the Uttarakhand Police tagline ( Mitrata – Seva – Suraksha ) that is Friendliness – Service – Security
Impact
Digi Chanakya successfully executed the overall marketing campaign for the Uttarakhand Police. With our approach, we grew uttarakhand police followers from 48k to 118k in just 6 months with 10 million organic monthly reach
Gallery
Followers Appreciation
Our Achievements
70k followers growth
In just 6 months, we helped Uttarakhand Police Instagram page to grow from 48K followers to 118k
Meme Marketing
We used meme marketing strategy to aware our audience of traffic rules, cyber awareness and police achievements
10 Million Reach
With our strategy, creatives, engagement and content Uttarakhand police reached 10 million monthly reach
You Name It . We do it!